Snow Commerce, a managed service provider that designs and runs the ecommerce presence for some of the world’s best-known brands, has been acquired by Printful, a global ecommerce platform and leader in on-demand merchandise production supplying brands like Spotify for Artists, Coca-Cola, and Star Trek.
Together with Printful, Snow Commerce will provide a complete ecommerce solution, including program strategy, site and product creation, fan engagement, and on-demand, international production, and distribution. Rick Simpson, CEO of Snow Commerce, will lead the business segment focused on enterprise clients under the Snow Commerce brand.
“Large brands, especially in hit-driven industries like entertainment, face the difficult challenge of appealing to each fanbase across a wide variety of content while also rapidly responding to spikes in interest and commercial demand. Traditionally, this led to missed opportunities from both under-investment and over-investment. Together, our organizations meet this challenge and help our partners fully realize the opportunity. The result is growing fandoms that engage with online experiences and purchase from a rich set of products they love,” comments Alex Saltonstall, CEO of Printful.
Rick Simpson emphasized the impressive partnership history of Snow Commerce, stating, “The Snow Commerce team has been proud to partner with many remarkable brands to build engagement and excitement in their fandoms for over 10 years. Joining forces with Printful allows us to provide a fully-integrated solution with the highest quality on a global scale, tailored to each brand and operated by experts in every facet of ecommerce. This will lead to even more engaging experiences for fans and larger and stronger fandoms for our clients.”
“We’re delighted to welcome the Snow Commerce team and their clients to Printful,” continued Saltonstall. “We now partner with hundreds of thousands of entrepreneurs and emerging and established brands, with a powerful combination of technology, services, and an on-demand supply chain designed for people with infinite ideas and a planet with finite resources.”
About Printful
Printful enables innovators to build brands, fans, and businesses of all sizes with a combination of technology, services, and an on-demand supply chain designed to make ecommerce easy. The company fulfills custom clothing, accessories, and home & living items for online businesses. It helps brands build and scale their merchandise business fast and without inventory risks. Since its founding in 2013, Printful has been trusted to deliver 60M+ items and has built a global network of in-house fulfillment centers and strategic partners.
About Snow Commerce
Snow Commerce is a renowned managed service provider specializing in tailored ecommerce solutions and customizing fan experiences. Their expertise lies in seamlessly integrating cutting-edge technology, research data, premium services, and a global network of partners to provide superior ecommerce management for brands and their customers.